Welcome to Life's a Picnic!. You've just stumbled upon the first of… | by Tom Lovett | Life's a Picnic | Medium
![A shift from the premium market to a mass product“: Picnic's founder Michiel Muller about moving the needle for online grocery shopping in Europe - Supermarktblog A shift from the premium market to a mass product“: Picnic's founder Michiel Muller about moving the needle for online grocery shopping in Europe - Supermarktblog](https://www.supermarktblog.com/wp-content/uploads/2018/02/picnic09.jpg)
A shift from the premium market to a mass product“: Picnic's founder Michiel Muller about moving the needle for online grocery shopping in Europe - Supermarktblog
![Employee Online Supermarket Picnic Distribution Center Editorial Stock Photo - Stock Image | Shutterstock Employee Online Supermarket Picnic Distribution Center Editorial Stock Photo - Stock Image | Shutterstock](https://editorial01.shutterstock.com/preview-440/11574446a/546a1470/Shutterstock_11574446a.jpg)
Employee Online Supermarket Picnic Distribution Center Editorial Stock Photo - Stock Image | Shutterstock
![A shift from the premium market to a mass product“: Picnic's founder Michiel Muller about moving the needle for online grocery shopping in Europe - Supermarktblog A shift from the premium market to a mass product“: Picnic's founder Michiel Muller about moving the needle for online grocery shopping in Europe - Supermarktblog](https://www.supermarktblog.com/wp-content/uploads/2018/02/picnic02.jpg)
A shift from the premium market to a mass product“: Picnic's founder Michiel Muller about moving the needle for online grocery shopping in Europe - Supermarktblog
![A shift from the premium market to a mass product“: Picnic's founder Michiel Muller about moving the needle for online grocery shopping in Europe - Supermarktblog A shift from the premium market to a mass product“: Picnic's founder Michiel Muller about moving the needle for online grocery shopping in Europe - Supermarktblog](https://www.supermarktblog.com/wp-content/uploads/2018/02/picnic01.jpg)